Paris With Scott
Paris with Scott is an online journal brimming with Paris passions - from art and music to a French pronunciation guide and biographies.
The goal was to design and launch a new website to inspire travel to Paris.
The goal was to design and launch a new website to inspire travel to Paris.
Design Systems
A Design System for Designers and Developers
We designed the style guide with a retro feel - inspired by vintage stamps, classic films, and the French flag. We wanted a timeless design with a modern feel.
Component libraries
An Experiment, Evolving
The initial launch was experimental and broad-based. Articles ranged from trip-planning to arriving, getting around, and eating in Paris.
Design Systems
A New Strategy Based on What Works
Our experiments gave us insights into what people wanted, and that evolved rapidly, along with world events.
During the pandemic, the focus shifted to recipes to cook at home. Post-pandemic, we saw a renewed urge to plan itineraries and explore neighborhoods and personalities.
